With the revolution and engagement in social media, anecdotes are proliferating. It's easy enough for anyone to write a survey and launch it online. CEOs, CMOs and executive decision makers expect go-to-market actions to be fact-based. That is what we deliver: insight that is based in fact. Infact Insight.

Our deliverable to you is a template for action. We pride ourselves on being able to turn "complexity-chaos" into "simplicity-of-consequence". Infact Insight develops an action plan that helps achieve your marketing goals by completing a detailed analysis and then providing you with a roadmap of action required for implementation. We help you stay out front.

marketing strategy


  • Consumer Analysis

  • Market and Competitive Analysis

  • Channel and Mix Development

  • Financial Evaluation

brand strategy


  • Brand Architecture

  • Brand Delivery and Positioning

  • Brand Vision and Promise

  • Brand Attributes and Personality

  • Brand Pillars and Benefits

  • Brand Identity and Nomenclature

social media strategy


  • Develop communications objectives

  • Create target audience profiles

  • Identify key communications points and social channels

  • Set success metrics